SCWCC Business Lunch

Program Topic: Customer Experience: Turning Clients into Brand Advocates

In a noisy world overflowing with choices, what truly sets a business apart isn’t just its product—it’s the experience. We all buy countless products and services, but when was the last time you had an experience so meaningful you couldn’t wait to share it?

In this talk, we’ll explore how to create a culture where both employees and customers feel seen, valued, and inspired to become ambassadors for your brand. Whether you’re leading a large team or growing a small business, this session will challenge you to shift from transactions to transformation—turning everyday interactions into lasting impact.

You’ll walk away with:

Why the customer experience starts with leadership – Even if you’re not the one interacting directly with customers, your vision sets the tone. Learn how to embed your values and vision into your team culture.
How to build a culture your employees love – It’s not just about the paycheck. Discover what truly motivates employees and how to create an environment where they feel fulfilled, engaged, and proud to represent your brand.
The secret to creating loyal, raving customers – People do business with those they like and trust. Learn practical strategies to make your brand the one people return to—and recommend.
How to inspire organic word-of-mouth marketing – Discover new and effective ways to encourage your customers to share your brand with their friends, family, and networks—creating win-win moments that grow your reach and reputation.

Speaker

Anne Randall
Host, Be the Person Podcast

Anne Randall is a highly accomplished business leader, podcast host of Be the Person podcast, certified coach, and motivational speaker. With over 11 years of experience as a business owner of 3 Orangetheory Fitness locations, Anne has demonstrated an exceptional ability to lead businesses. She has also helped hundreds of members and employees to making lasting changes to be the person they were meant to be.
As a motivational speaker, business leader, and retreat host, Anne draws upon her vast experience to inspire and motivate others. She has a Bachelor's degree in Economics and an MBA, providing her with a strong foundation in business strategy and leadership.
Anne is a proud mother of three and has been happily married for 27 years. Anne's unwavering dedication to her family, her community, and her business has earned her a reputation as a highly respected and accomplished leader.